FOR CANDOUR REAL ESTATE
Brand Strategy, Social Strategy, Visual Design, Branding, Social Media Marketing, Email marketing.
The Impact
The real estate market is Dubai is facing immense competition with a large number of brokers and developers. In such a market, it is imperative for the brand to stand out in order to make a real difference.
The primary approach we adopted was to change the logo a little in order to give the brand a contemporary vibe. We worked on creating a social media theme that grabs attention and depicts luxury through consistency.
Capturing the essence of the whole project into a design moodboard
Our social media strategy speaks to changing consumer trends. Our emails to our target audience aims to educate and empower readers and enhance their knowledge about the Dubai Real Estate Market. This creates transparency and trust among consumers and thereby allows them to make informed decisions.
The typography used depicts class and intelligence thereby enhancing perceived expertise for the brand in the minds of customers.
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